During the past several years, the beauty industry has managed to reach all-time highs and become one of the largest eCommerce niches available in the whole wide world.
In fact, some researchers have even predicted that it might even reach (or exceed) $925.29 billion by 2028 - that is a pretty insane number.
As a beauty merchant, you should really keep up with the trends and keep improving your website every day.
So, that's why in this article, we will be covering some of the best apps available on Wix that you can install right now!
Let's start the list with the first position of our list and slowly move past all the others as well. We urge you to keep on reading until the end - this way, you won’t miss out on any priceless pieces of information.
Best Wix Apps For Your Beauty Store In 2026
Beautiful, simple reviews for your site
Easily collect, show & grow customer reviews, photos & videos for your business.1. TWIPLA (Visitor Analytics)
Visitor Analytics Traffic App 4.4 stars with 1,614+ reviews
Want to know how your beauty site is performing?
The TWIPLA (Visitor Analytics) is an all-in-one pro app that combines essential website stats with user behavior analytics into one easy-to-read dashboard.
Why you need TWIPLA (Visitor Analytics) App:
- You can easily track page traffic, visitor activity, referrals, conversions, session durations, etc.
- Get immediate feedback from your site’s visitors by employing targetable surveys and polls
- Incredibly easy installation process (it will take approximately 5 minutes at max)
TWIPLA (Visitor Analytics) App Pricing:
- Free Plan - 400 page visits limit per month, 2 visitor recordings, 1 heatmap & 1 funnel, 1 poll & 1 survey
- Basic Plan ($8.99/mo) - 100,000 page visits limit per month, 2 heatmaps & 2 funnels, 2 polls & 2 surveys
- Advanced Plan ($18.66/mo) - 250,000 page visits limit per month, 15 heatmaps & 8 funnels, 3 polls & 3 surveys
- Pro Plan ($31.12/mo) - 500,000 page visits limit per month, 25 heatmaps & 16 funnels, 7 polls & 7 surveys
Type of Beauty Store TWIPLA (Visitor Analytics) App Is Best For:
People that want to get a complete overview of their website stats.
2. Poptin
Poptin Smart Pop Ups 4.8 stars with 550+ reviews
In the second spot of the listing, we have a popular Wix app that has captured the eyes of many professional businesses - the Poptin Smart Pop Ups.
By using it on a regular basis, you will be able to increase your customer engagement and gain more sales.
Why You Need Poptin Smart Pop Ups:
- Increase the engagement on your site with interactive pop-ups
- Send automatic newsletters to capture more leads and sales
- Reduce cart abandonment rate by employing discounts and upsells
Poptin Smart Pop Ups Pricing:
Freemium Packet (Free) - 1,000 monthly visitors, 1 active domain, and poptin brand logo.
Basic Packet ($25/month) - 10,000 monthly visitors, 1 active domain, autoresponder, and unbranded.
Pro Packet ($59/month) - 50,000 monthly visitors, 4 active domains, and most premium features.
Agency Packet ($119/month) - 150,000 monthly visitors, unlimited active domain, and all the premium features.
Type Of Wix Stores Poptin Smart Pop Ups Is Best For:
Top-notch stores that want to generate more leads.
3. Fera Product Reviews
Fera Reviews 4.8 stars with 3,943+ reviews
Social proof is unquestionably one of the most important things for any kind of business (especially for beauty).
And thanks to Fera, you will be able to display beautiful customer testimonials (text, video, and photo reviews) in literally any place on your website.
Why you need Fera Product Reviews:
With Fera you will be able to:
- Add reviews from any platform - Google, Facebook, etc.
- Offer all sorts of incentives to your customers (cashback, loyalty points, discounts)
- Use a ton of widget customization options - color, location, size, font, and many more
- Moderate and reply to reviews with AI moderation
Fera Product Reviews Pricing:
- Startup ($6.25/mo) - Up to 100 review requests per month and 3 active widgets.
- Small ($23.75/mo) - Up to 1,000 review requests per month and 10 active widgets.
- Medium ($92.50/mo) - 10,000 review requests per month, 20 active widgets, multiple admin users, priority support.
Stage of Growth Fera Product Reviews Is Best For:
Top beauty stores that need an enterprise-level solution at the most affordable price possible.
Beautiful, simple reviews for your site
Easily collect, show & grow customer reviews, photos & videos for your business.4. Importify
Importify - Easy Dropshipping 4.8 stars with 270+ reviews
Are you into dropshipping?
Well, you should certainly take a look at the Importify - Easy Dropshipping app - it will allow you to stock up on various supplies without having to hold on to an inventory - pretty cool, we know.
Why you need Importify - Easy Dropshipping:
- Import all sorts of products from various eCommerce retail platforms - Aliexpress, Alibaba, Etsy, Walmart, Chinabrands, etc.
- Pre-populate the customer address on the initial checkout page - automatically
- Replace your initial product vendor with a brand-new supplier and connect them to your store with a single click
Importify - Easy Dropshipping Pricing:
- Basic ($15.77/mo) - Unlimited product import and 24/7 customer service
- Premium ($27.94/mo) - Everything in "Basic" + Premium customization options
- Gold ($37.37/mo) - Everything in "Premium" + Semi-automatic order fulfillment
Stage of Growth Importify - Easy Dropshipping Is Best For:
5. POWR Countdown Timer
POWR Countdown Timer 3.6 stars with 860+ reviews
Want to build excitement and awareness around a product launch or event?
Well, now that's completely possible with the help of the mighty POWR Countdown Timer - a multifunctional widget that counts down days, hours, or minutes.
Why You Need POWR Countdown Timer:
- Automatically reset the countdown time for each visitor
- Customize your layout, elements, colors, fonts, and more
- Adjust the position of the countdown timer and use in-depth settings
POWR Countdown Timer Pricing:
- Free Package (Free) - Countdown timer and 24/7 support.
- Starter Package ($3.99/month) - Remove POWR branding, custom content, and PayPal button.
- Pro Package ($6.99/month) - Everything on the "Starter" package + advanced countdown functionalities and auto-repeat timer.
- Business Package ($10.99/month) - Everything on the "Business" package + unlimited timers, custom CSS, and full feature access.
Type Of Wix Stores POWR Countdown Timer Is Best For:
Businesses that want to bring attention to their sales and events.
Conclusion
As you know, the beauty industry is constantly evolving.
So, in order to be extra successful, you will need to try and keep up with new trends and social aspects.
Wix is an excellent tool for any beauty business that wants to begin selling online.
However, you will be able to accomplish a lot more with your store by experimenting with a few new applications and plugins.
With the assistance of our app picks, you'll be able to significantly improve your store and possibly even increase your sales conversions!
If you have any inquiries related to this particular topic, message us in the chat or DM us on Instagram!
Happy Selling!
*All information is based on the Wix app store listings as of February 2026.
