Let’s be honest; 2022 was a pretty busy year for Fera’s engineering and product team.
We did everything we could to contribute to the eCommerce community - that meant better APIs and developer documentation.
In addition, we also launched dozens of new functionalities and upgrades to help our merchants upgrade their business and take it to the next level.
Without further ado, let’s give a little recap of everything we did in 2022 and everything you should expect in 2023!
Beautiful, simple reviews for your site
Easily collect, show & grow customer reviews, photos & videos for your business.More & More Integrations
Integrations were a crucial part of our plan last year.
“We're better together than we are apart.” - Trevor D. Richardson
We worked with several different partners to release 10 brand-new integrations into our app interface:
Overall, this brings our total apps/integrations count to 27, which is a pretty good number compared to other review apps.
But, it doesn’t stop there…
This year, we plan to do 30+ new apps/integrations, including Amazon, Canva, TikTok, Shoelace, WalMart, SMS, Push Notifications, and many more.
New App Features
One of our bigger goals for 2022 was to assist merchants by offering more versatility and convenience.
And we certainly accomplished that by offering 14 new major features:
- Custom Email Domains
- Fall Back on Store Reviews When 0 Product Reviews
- Customer and Product Exclusion Filters
- Review History View
- Automatic Store/Company Reviews
- Request Review Update
- Review Source Filters
- Request Review Upon Order Delivery
- Shopify Metafield Sync
- Development Flag Mode
- Short Quick Review Links
- URL API
- New API
- Custom Webhooks
Beautiful, simple reviews for your site
Easily collect, show & grow customer reviews, photos & videos for your business.Custom Email Domains
With the assistance of this feature, you will be able to send review requests to your customers using your custom email domain.
The domain(s) must be the ones you or your business have direct control of or own.
Fall Back on Store Reviews When 0 Product Reviews
If you’re just starting out, then chances are you won’t have any product reviews.
So, rather than showing a blank widget, you can do the following:
- Show Reviews from Other Products
- Show All Reviews
- Hide Entire Block
Customer and Product Exclusion Filters
Want to exclude a product from getting reviews?
Don’t worry; with this new feature, you will be able to create exclusions based on the following:
- ID
- Tags
- Name/title
But what about customers?
Well, we got you covered on that end as well!
There are two customer attributes that can be used for exclusions:
- Country
Review History View
See a detailed timeline of what really happened to the review with the help of the all-new “Review History” feature.
Automatic Store/Company Reviews
Apart from getting product reviews, you can also set up Fera to ask for store/company reviews.
Super convenient!
Request Review Update
Most customers are happy to change a negative review if they are approached and asked properly.
With this feature, you can send a "Review Update" to customers that gave you a low or negative rating.
Review Source Filters
The filters will allow you to easily find reviews based on different sources, including Fera, Manual Entry, Etsy, Facebook, Google, and many more.
Request Review Upon Order Delivery
By linking Fera with a delivery app, you will be able to send a review request email at the right time.
This can significantly improve customer satisfaction and your email open rate.
Shopify Metafield Sync
Use review rating and rating count metafields (meta fields) in your theme templates - easy!
Development Flag Mode
Partners can enable Development Flag Mode on any account, allowing them to freely develop and customize their accounts without any billing limitations.
Quick Review Links
Quick review links can be a fast and effective way to ask your customers for feedback.
With a press of a button, you can generate a review link and further customize it (if needed).
URL API
With the assistance of the URL API, you can send order review requests from Klaviyo, Omnisend, and others.
New API
The Fera Private API allows you to access your store's reviews and customer data from a server-side application.
Custom Webhooks
Webhooks allow you to create custom integrations that react to a specific trigger.
Whether you want to trigger a particular workflow, send emails, or update your data, the possibilities are endless.
What 2023 Has to Offer…
In 2023, we will focus on:
- Sharable review cards
- Printable "review us" QR code cards
- Order & product management/reporting
- Supplier reviews
- Review widget sorting/filters
- Multiple new widgets
- …and more!!!
New Resources & Improvements
In 2022 we put out new developer resources, new partner programs, improved several review management interfaces, and more.
- A ton of partners and developers
- Faster review management
- Better review verification
- New Partners Directory and Apps Directory
- 50+ help documents
- UI improvements
- Shopify Theme 2.0 Support
Coming This Year
- New widget designs (more beautiful and mobile-responsive),
- faster management UIs,
- more developer/partner resources,
- higher quality help articles/videos,
- simplified customization options,
- and more!
Beautiful, simple reviews for your site
Easily collect, show & grow customer reviews, photos & videos for your business.Conclusion
2022 was an excellent year for Fera.
But, in 2023, we will double our efforts to provide our merchants with even more functionalities and support.
If you want to stay in tune with all of the latest updates in Fera.
Make sure that you have email notifications “ON!”
