Email marketing is becoming significantly less effective each day.

Your customer's mail inboxes are flooded with a ton of different messages. So, trying to stand out from the whole crowd can feel impossible.

But, wait!

Over the years, businesses have focused on another popular eCommerce communication strategy - SMS (Short Message Service) marketing.

Recent studies have shown that over 97% of the individuals in the USA own a phone.

Most people prefer texting over talking, making SMS an effective solution for your online business.

Why You Need an SMS Strategy

With an SMS strategy for your eCommerce store, you can cut through the noise and connect with your customers on a more personal level.

Believe it or not - SMS messages have a quicker open rate than emails!

Over 90% of messages are opened in the first several minutes.

Creating an SMS Campaign Is Easier Than Ever

And what's more interesting is that creating an SMS campaign is easier than before. A whole bunch of Shopify apps will help you get started in just a couple of short clicks.

The Challenge

However, here's the challenge.

Since there are so many different apps, finding the most suitable option for your business demands can seem incredibly challenging (even time-consuming).

That's why we decided to do all the legwork for you and find out some of the best SMS marketing apps for your Shopify store.

All you truly need to do is just scroll through all the options and select the one that mostly fits your preferences.

Let’s Begin!

Without wasting anymore time, let's take a look at the highest-rated SMS apps on Shopify.

Best SMS Marketing Apps For Shopify Users

Postscript SMS Marketing

Postscript SMS Marketing 4.8 stars with 1,100+ reviews

Postscript SMS marketing allows you to create, launch and manage your SMS campaigns in just a few clicks. It comes with valuable resources for a more efficient workflow and smoothly blends in with your store for a better user experience.

Why You Need Postscript SMS Marketing:

• Follow up on new purchases and order statues with automation templates
• Employ the "Safe Send" feature to prevent any kind of spam
• Carefully review the performance of your SMS campaigns in the dashboard

Postscript SMS Marketing Pricing:

• Free ($0/month) ($30 minimum monthly spend) - Campaigns, unlimited segments, subscriber acquisition tools, help centers, and a unique toll-free number.
• Growth ($100/month) - All the "Free" features + unlimited keywords, live chat support, and unlimited integrations.
• Professional ($500/month) - All the "Growth" features + onboarding specialist, committed CSM, priority chat support, custom integration, opt-in tools, and branded links.

Type Of Shopify Stores Postscript SMS Marketing Is Best For:

Shopify owners that want to grow their store through the power of SMS marketing.

Klaviyo: Email Marketing & SMS

Klaviyo: Email Marketing & SMS 4.7 stars with 2,500+ reviews

Klaviyo lets you manage both email and SMS marketing in one place. You can send automatic messages, personalize texts, and see how your campaigns are doing.

Why You Might Use Klaviyo:

• Send automatic texts for things like abandoned carts or after a purchase
• Group your customers with tags and filters
• See your results clearly in one dashboard

Klaviyo Pricing:

• Free: Up to 500 email contacts and 150 SMS credits
• Email Plan (from $45/month): More automations and reports
• Email & SMS Plan (from $60/month): Includes SMS tools and extra features

Type Of Shopify Stores Is Best For:

Shopify store owners who want to run both email and SMS campaigns easily from one place.

Fera Product Reviews

Fera Product Reviews 4.9 stars with 1,900+ reviews

With Fera’s SMS feature, you can send review requests directly to your customers’ phones. It’s a simple way to get more reviews, grow your brand, and stay connected with your customers.

Why You Need Fera Product Reviews:

• Collect and display product reviews in a few simple clicks
• Easily personalize the review widgets to blend in with your site
• Manage all the reviews through the convenient dashboard

Fera Product Reviews Pricing:

• Startup Pack ($9/month) - Up to 100 review appeals, 3 vital widgets, and all the essential features.
• Small Pack ($29/month) - Up to 1,000 review appeals, 10 vital widgets, and premium features.
• Medium Pack ($99/month) - Up to 10,000 review appeals, 20 vital widgets, and all the features.

With Fera, you can send SMS review requests without paying for every message you send. Instead, you only pay when a customer actually leaves a review.

Type Of Shopify Stores Fera Product Reviews Is Best For:

It’s ideal for stores that want to collect product reviews through their SMS campaigns while keeping things simple. 

Firepush App

Firepush App 4.7 stars with 150+ reviews

Firepush deserves a spot on the list thanks to its super-versatile and heavy-optimized functionalities. It's an all-in-one marketing app that covers three channels: SMS, email, and web push.

Why You Need Firepush App:

• Re-engage your shoppers with the help of beautifully designed campaigns
• Continually grow your sale conversions by targeting customers with SMS
• Apply multiple filters to segment your SMS in several different ways

Firepush App Pricing:

• Basic (Free) - With this package, you can send 500 emails, up to 60 SMS, and 500 web push.

Type Of Shopify Stores Firepush App Is Best For:

Mainly suitable for users that want to reach out to their current customers with SMS messaging.

Omnisend Email Marketing & SMS

Omnisend 4.8 stars with 2,800+ reviews

Omnisend is a powerful email and SMS marketing automation platform that's built for high-growth eCommerce businesses.

Why You Might Use Omnisend:

• Create one workflow for both SMS and email
• Use ready-made templates for welcome and abandoned cart messages
• Review your campaign performance anytime

Omnisend Pricing:

• Free: Up to 250 contacts and 500 emails/month
• Standard (from $16/month): Includes automations, segments, and SMS add-ons
• Pro (from $59/month): Adds advanced reports and free monthly SMS credits

Type Of Shopify Stores AI Pop Ups Is Best For:

Shopify stores that want to send messages through different channels in one simple way.

AI Pop Ups—SMS—Email Marketing

AI Pop Ups—SMS—Email Marketing 4.8 stars with 1,000+ reviews

AI Pop Ups will help your store scale faster by unifying email/sms marketing, one-page checkout upsell, pop up, discounts, rewards, analytics, and AB testing.

They have seen a massive increase in overall sales in just a short period.

Why You Need AI Pop Ups:

• 24/7 Live Chat & Email Support
  Customer Profile Sync
  Access to All Apps
  2 Active Campaigns
• Automate Shopify Email/SMS Marketing — Cart Recovery, SMSBump, Klaviyo MailChimp
• Activate Sales Pop Up Window — E-Mail/Email Pop Up, Discount Spin Wheel/Wheelio

AI Pop Ups Pricing:

• Free - Customer Profile Sync, Access to All Apps, 2 Active Campaigns.
• Starter - ($6/month) - 24/7 Live Chat & Email Support, Customer Profile Sync, Access to All Apps, 5 Active Campaigns.
• Basic - ($9/month) - Customer Profile Sync, Access to All Apps, 20 Active Campaigns, Removable Branding.

Type Of Shopify Stores AI Pop Ups Is Best For:

Excellent for store owners that want to automate their entire SMS marketing campaign.

Sendlane

Sendlane 4.2 stars with 14+ reviews

Sendlane combines SMS and email tools to help Shopify stores communicate better with customers. It has automations and reports that help you keep track of your campaigns.

Why You Might Use Sendlane:

• Build automated messages for SMS and email
• Create customer segments to send more personal texts
• See your campaign results in real time

Sendlane Pricing:

• Growth ($100/month): Email and SMS automation with basic analytics
• Professional ($275/month): Adds advanced tools and onboarding support
• Enterprise (custom): Includes more integrations and a dedicated manager

Type Of Shopify Stores Is Best For:

Shopify stores that want simple automation and tracking for their SMS and email marketing.

Conclusion

It's a fact - SMS is a powerful campaign strategy!

But, not too many business owners are taking advantage of this.

So, by downloading some of the above-mentioned apps, you can step up your marketing game and surpass your competitors.

*All information is based on the Shopify app store listings as of November 2025.