Fera Product Reviews vs Vitals All-In-One

In the bustling landscape of eCommerce, the power of product reviews in building consumer trust and driving conversions is undeniable.

Choosing the right review platform can be the linchpin in turning your site visitors into satisfied customers.

Today, we put Fera Product Reviews and Vitals All-In-One Marketing under the microscope.

Both platforms boast robust features, flexible functionalities, and seamless integrations.

But the real question is, which one truly gives your eCommerce store the edge?

Stick with us as we dissect the nuances of each, laying out a clear victor in the arena of product reviews for 2023.

Feature Comparison

Vitals offers more than 40 apps in addition to their product reviews feature.

Fera and Vitals both have features that you would need and for an affordable price.

Vitals however, doesn’t offer video reviews and only has one type of incentive (discounts).

A feature like product grouping is only available with the Business Plan ($49.99/mo), with Fera, you also have to upgrade to the Small Plan ($29/mo) to access product groups, however, this also comes with more premium features.

With Fera, you get access to features like:

• AI Moderation
• Incentives (Discounts, Loyalty points, Cash-back)
• Updated functionality
• Photo & Video Reviews

Functionality

Customization

Vitals does offer basic customization when it comes to showcasing and requesting reviews, you are able to customize colors to match your brand and edit your review requests emails.

With Fera, you can customize not only the colors but have a number of widget layouts to choose from when showcasing your reviews, like our Masonry widget style.

User Interface

The dashboard for Fera is also more interactive, so you are able to get a solid idea of what your reviews will look like on your site, before publishing your edits.

Vitals dashboard is less interactive but easy to use. One downside is that you have to switch between apps to access their different features, rather than being able to access them all in one place.

When it comes to customization and the user interface, Fera offers more whether you choose a free or paid plan.

Integrations

With 40+ apps to use within the Vitals app, you may not have a need to connect many third party apps, which if you are just starting out may be beneficial.

But if you already have a few apps you like to use you may not be able to integrate with them.

Vitals only has 3 email integrations.

Fera has 46 integrations (and counting!) for you to choose from with everything from automation apps to SEO apps to messaging apps.

Additionally, Fera is integrated with not only Shopify, but BigCommerce and Wix as well.

Affordable Pricing

There is a 7-day free trial with Vitals and their lowest plan (Hobby) is $29.99/month. In this plan, you get access to all their apps.

This can be a great option, but only if you are going to use a majority of the apps, otherwise it is a pretty high price for a product reviews app.

Fera offers a 14-day free trial and has a free plan.

The next lowest plan is $9/mo, but for about the same price ($29/mo), Fera’s Small plan gives you:

• Product grouping
• 10 active widgets
• Ongoing review requests
• Custom email domains
• And more

Additionally, you can upload photo and video reviews, use AI moderation to help you reply to and moderate your reviews, and offer more than just discounts as an incentive.

Quick Comparison Reference